WHAT WE DO

Misalignment is expensive. Confusing. Insidious. Does your leadership agree on your organization's core principles? Audiences? Drivers and aims? Nothing stifles innovation and growth like misalignment. That's why we start with the fundamentals.

Our approach, The Shinobi Way, uses practical tools to help you drive alignment. We focus on three main areas: deeply understanding customers, building compelling value propositions, and finding the right business model to deliver value. And then we help you put those insights into action.

THE SHINOBI CODE

We're called to a greater purpose and a higher standard. This guides everything we do.

PEOPLE MATTER

March 30, 2015

For us, this is an essential truth. Each person has value, and deserves a voice. We respect the individual worth of everyone we meet, and work to gain insight into who they are and what they need. Building relationships and fostering collaboration are at the core of what we do.

EDUCATE TO EMPOWER

March 6, 2015

We never stop learning. And we never stop teaching. We work to understand our clients and continually impart our knowledge to empower their success. We donate a portion of our revenues to organizations dedicated to educating children around the world.

PURSUE EXCELLENCE

March 5, 2015

We’re not just focused on getting the job done – we’re committed to getting it done right. Excellence is about balance: discipline with innovation, planning with execution, self with others. It’s also about greater purpose. We fulfill our larger calling by driving clients’ success.

BE INSIGHTFUL

March 4, 2015

Facts and figures are important – but they’re not enough. We look for the insights behind the information, and base our contributions on assessing situations and complex ideas, rapidly synthesizing them, and then providing clear, actionable, insightful direction for our clients.

EMBRACE SIMPLICITY

March 2, 2015

Simplicity is inviting. It’s compelling. But it’s not so simple. Delivering simplicity requires a complex understanding of the whole – and the ability to translate that understanding into insights that excite and motivate people to action. Simplicity means you “get it.” And that’s what we strive to do.

IMPROVE THE WORLD

March 1, 2015

Purposefully leveraging our time, treasure and talents is at the heart of why we do what we do. We look for ways to donate our professional talents, a portion of our revenues, and our time to support organizations that support education and foster empowerment around the world.